Around the Net
A Luxury Kia?
- Detroit Bureau, Monday, June 11, 2012 8 AM
Who knows where this leaves Hyundai, but its Korean sibling, Kia, has been steadily moving up-market and plans to enter the luxury segment with two or more all-new models by 2017. Among the models now under development are the K9 and K7 Cadenza, according to company sources and additional reports in the Korea Times. Kia has traditionally focused on more down-market segments than Hyundai, the latter entering the mid-luxury segment in 2007 with the launch of the Genesis in 2007 – and followed up with the premium luxury Equus last year.
