Comcast Launches Apps Of Disney TV Shows
Moving further into the TV authenticated world, Disney/ABC Television announced new elements of its wide-ranging programming deal with Comcast:
the launch of new mobile apps of its TV kids' networks.
Comcast Xfinity TV consumers can now access Disney Channel, Disney XD and Disney Junior via mobile and tablet devices through new
apps -- Watch Disney Channel, Watch Disney XD and Watch Disney Junior -- buoyed by Web sites WATCHDisneyChannel.com, WATCHDisneyXD.com and WATCHDisneyJunior.com.
This follows the app
Disney/Television launch some time ago under its Watch ESPN brand. The deal is part of a long-term distribution agreement between Comcast and Disney announced in January 2012.
Comcast
Xfinity customers can get programming Disney free, while non-Comcast customers, so-called non-authenticated users -- can access apps on a limited number of “on demand” episodes each
month.
Next up would presumably be ABC network shows. The companies also agreed to collaborate to create new viewing experiences for Xfinity TV customers.
Comcast said later this
year that Xfinity TV will also integrate all content available through Watch apps on Xfinity.com, as well as on other viewing platforms. Xfinity TV already offers more than 75,000 TV shows and
movies.
Other media companies are further along -- such as Time Warner -- making their TV networks readily available for cable operators, satellite and telco companies to incorporate via
new mobile efforts.
These efforts, under so-called "TV Everywhere" initiatives, are focused on giving existing multichannel programming service consumers -- who represent around 90% of U.S.
TV homes -- free access to networks on mobile/tablet devices.
Recent MediaDailyNews Articles
-
Aereo Is Not Just For Cord-Cutters May 23, 6:34 p.m.
Are cord-cutters most likely to subscribe to Aereo? Not necessarily, according to early returns. CEO Chet ... -
Cars.com Drops Flag On NASCAR.com Sponsorship May 23, 6:25 p.m.
Cars.com has a need for speed. The site has a deal with Turner to sponsor a ... -
Worldwide Pay TV On The Rise, Big Growth In Asia May 23, 4:17 p.m.
North American pay TV subscribers may continue to show little or no growth for the first ... -
Activision Blizzard's Campaign Wins Grand Effie May 23, 4:12 p.m.
Video game marketer Activision Blizzards’ ad campaign “The Vet and the nOOb” for "Call of Duty: ... -
Mag Bag: Bonnier, Source Interlink Swap Mags May 23, 4:09 p.m.
Bonnier, Source Interlink Swap Mags Enthusiast publisher Bonnier Corp. continued wheeling and dealing this week with ... -
Madison Avenue Is Mad As Hell, March Mad: Takes More, Not Less Network TV May 23, 7:46 a.m.
Demand for network TV advertising, which had been lagging so far this year, surged in April ... -
NY1 Show Goes National May 22, 7:32 p.m.
Time Warner Cable (TWC) will begin distributing a show about Broadway and theater at large to ... -
TV Model: Nets, Stations Split Retrans 50/50 May 22, 6:02 p.m.
Gray Television CFO Jim Ryan suggested that networks may capture more than half of an affiliate’s ... -
Newspaper, Magazine Ad Fortunes Continue To Decline May 22, 5:59 p.m.
The release of fourth-quarter figures for newspaper advertising and first-quarter figures for magazine ad pages earlier ... -
Equifax Taps Dentsu's 360i As Lead Agency May 22, 5:24 p.m.
Data collection company Equifax has selected Dentsu shop 360i to be its lead agency -- for ...
Be the first to comment on "Comcast Launches Apps Of Disney TV Shows"
Leave a Comment