• USA Today, Tuesday, June 19, 2012 9:49 AM

Airlines are adding bed-like seats to first class, speeding up access to the Web and carving out space in coach class for those who'll pay more to stretch their legs. The goal is to get more business travelers (who often book the more expensive, last-minute fares), as well as others willing to pay more to fly. High-flyers are more and more important as airlines deal with vicissitudes of fuel pricing and consolidation. "Premium customers are fewer in number, but they spend a greater amount of revenue,'' says Chris Kelly Singley, a spokesperson for Delta. “You have to continue to really invest in the product that's bringing those customers to you in the first place.''

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