Sheen's 'Anger' Sells Out Ads For Early Episodes
When FX first announced a trial run of the Charlie Sheen sitcom "Anger Management," based on the successful fim, it was seen in Hollywood as risky business. While the network is keeping mum on details, sources say Anger is selling at the highest CPM rates FX has ever seen for a first-year series, thanks to a mix of eager car, booze and movie studio advertisers. (Fiat signed on as a presenting sponsor.)
Lionsgate, the studio, which with Debmar will begin selling Anger to stations for a fall 2014 syndication debut, has sold the series in Canada, Latin America, Germany, Scandinavia and Australia for roughly $600,000 an episode.