Changing The Ways Of Social Media

SEOmoz, Tuesday, July 3, 2012 2:59 PM
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Adam Feldstein gives us a recap after attending the Big Boulder conference where he learned about new ways companies use social data and media. Some of the companies giving presentations included execs from Twitter, LinkedIn, and Facebook. All noted they are in the process of developing APIs to provide better access to their huge data sets. Feldstein also notes new challenges on the horizon, such as verification of sources, or getting people to comment. He tells us most people are "passive lurkers," with 9% engaging a bit, and 1% creating most of the content.

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