'History-Sniffing' Lawsuit Against Interclick Withdrawn
A consumer who sued Yahoo's Interclick ad network for
allegedly using "history-sniffing" technology withdrew her lawsuit this week.
The dismissal order, signed on Thursday by U.S. District Court Judge Deborah Batts in New York, states that all
parties agreed to the withdrawal. Other terms, including whether any money changed hands, weren't revealed. Interclick didn't admit wrongdoing in the case.
The dismissal marks the end of a
lawsuit filed by New York resident Sonal Bose in December 2010. Bose alleged in a potential class-action lawsuit that Interclick figured out which sites she had previously visited by engaging in
history-sniffing -- which involves exploiting a vulnerability in browsers to discover which sites users previously clicked on.
Her lawsuit came shortly after researchers from the University
of California, San Diego, published a paper explaining the technique and naming 46 Web sites where history-sniffing technology was being deployed. In at least some cases, Interclick reportedly used
the technology without the publishers' knowledge.
Several weeks after Bose sued Interclick, she also sued four major advertisers -- McDonald's, CBS, Mazda and Microsoft -- for allegedly
acting in concert with the ad network.
Last August, Batts dismissed claims against those advertisers. The judge ruled that Bose's allegations against them were too speculative to proceed.
Batts also narrowed the case against Interclick, but allowed Bose to proceed with allegations that the company violated a New York consumer protection law regarding deceptive business practices.
Later that year, Yahoo agreed to purchase Interclick for $270 million.
Bose's lawyer, Scott Kamber, declined to comment on the lawsuit's withdrawal. A lawyer for Interclick hasn't
yet responded to Online Media Daily's request for comment.
Recent Online Media Daily Articles
-
Coca-Cola Loses Bid To Dismiss Text-Spam Case May 24, 5:41 p.m.
Consumers can proceed with a lawsuit against Coca-Cola for allegedly sending them unwanted SMS messages, a ... -
Disaster Ready: Google Maps Model Quickly Adjusts To Events May 24, 5:29 p.m.
The four-lane bridge in Washington state that partially collapsed Thursday into the Skagit River was removed ... -
Pandora Beats Rev Estimates, Adds Subscribers May 24, 5:01 p.m.
Online radio service Pandora on Thursday reported that revenue rose 55% in the first quarter to $126 ... -
Real-Time Web Turns Consumers Into Impulse Buyers May 24, 4:37 p.m.
Video, mobile, social, and better search capabilities continue to make it easy for consumers to buy ... -
Mugnier Shares M&C Saatchi's Mobile Approach May 24, 4:32 p.m.
M&C Saatchi Mobile was formed three years ago through the acquisition of mobile marketing agency Inside ... -
Yahoo Search Experiments With New Look May 23, 6:30 p.m.
Yahoo Search has been experimenting with colors, features and layouts, as the company tries to determine ... -
Path Seeks Dismissal Of Wireless-Spam Case May 23, 5:07 p.m.
Mobile social network Path is asking a federal judge to dismiss a lawsuit alleging that the ... -
Amazon Appstore Goes Global May 23, 4:59 p.m.
Amazon may have been late to the app store game, but that hasn’t stopped it from ... -
Data Is Springboard For Product Development May 23, 4:44 p.m.
iProspect named Ben Wood to global president Thursday; he's tasked with growing the company's network and ... -
Vice, Twitter Partner For Mobile Show May 23, 2:14 p.m.
Simultaneously expanding its video and social strategy, Vice on Thursday unveiled #dailyvice -- a daily show ...
Be the first to comment on "'History-Sniffing' Lawsuit Against Interclick Withdrawn"
Leave a Comment