News Brief
Trendrr To Measure Social Response To TV
Jun 29, 2012, 5:14 PM
The social TV analytics and curation company Trendrr is planning to launch a new service that will enable TV stations to measure social conversations around local programming and talent, reports Lost Remote. Stations will then be able to compare those conversations with their competitors. Trendrr is planning to launch the service in New York, followed by LA and Chicago in the next quarter.
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