Around the Net
Southwest Airlines Chooses TBWA Los Angeles
- Ad Age, Thursday, July 5, 2012 3:30 PM
TBWA/Chiat/Day Los Angeles was selected to lead a creative ad campaign for Southwest Airlines. According to Ad Age, the TBWA's ad campaign is scheduled to launch in the fall.
Southwest picked TBWA to lead the campaign over its primary ad agency, GSD&M. Both GSD&M and TBWA are owned by Omnicom Group.
