News Brief
Nike Taps Larry Miller As Jordan Brand President
Jul 10, 2012, 9:11 AM
Nike says it is appointing Larry Miller, most recently president of the Portland Trail Blazers, as president of the Jordan Brand. The Beaverton, Ore.-based company says Miller replaces Keith Houlemard, who becomes general manager of Nike’s future worldwide Olympic efforts. Miller reports to Trevor Edwards, VP/global brand and category management for Nike. Miller was president of the Jordan Brand from 1999 to 2006, and before that, was VP/general manager of Nike basketball.
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