MEC; SABMiller
by Amy Corr,
Jul 16, 2012, 2:10 PM
MEC was awarded SABMiller’s European media planning and buying account, valued at $100 million. The agency will now work on brand building and communications planning across Europe for brands including Peroni Nastro Azzurro, Grolsch, Miller Lite, Cristal, Carling Black Label, Crown Lager and Bulmers Original cider.
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