How To Acquire Links
James Agate built a public Trello board to help marketers visualize the acquisition and optimization of links, as well as content for links. He divided the steps into the elements of content tasks, research tasks, link tasks, and other tasks, breaking it down by month from one to six. This is how he approaches a link-building briefing for clients. The Trello board should allow anyone to drag and drop the elements to get started.