Dodge Leashes Pitbull To Music Sweepstakes
Billboard, Friday, August 3, 2012 10 AM
Dodge and Clear Channel Media are jointly promoting a sweepstakes through which consumers who test drive a 2013 Dodge Dart will have the opportunity to win a trip to the iHeartRadio Music Festival in Las Vegas in a car customized by Pitbull, one of the show’s headliners. The events will be promoted on Clear Channel station in English and Spanish, with spots featuring the rapper.
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