Commentary

Irony: Lowe's Mobile Chief Is Not Reachable By Phone (By Design)

Weird disclosure by Lowe’s chief digital strategist Sean Bartlett during his presentation at the Mobile Insider Summit in Tahoe this morning.

“I’m not in the corporate phone directory,” he shared, adding, “If you call me and try to sell me something, I don’t exist.”

Bartlett, who is director of mobile strategy and platforms at Lowe’s said that was “by design,” but didn’t explain why. So I’m going to see if I can get his business card after his presentation, just to see what kind of numbers he has listed on it – presumably, it will be his mobile number.

1 comment about "Irony: Lowe's Mobile Chief Is Not Reachable By Phone (By Design)".
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  1. Bruce Braun from Bridge Digital Marketing, Inc., August 21, 2012 at 2:56 p.m.

    I wonder what his bosses at Lowe's think of his "by design" policy.

    I would venture that his job requires he be accessible and not "I don't exist".

    Time to grow up, Sean and be professional.

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