2012 OMMA Awards Finalist: Integrated Online Campaign: Entertainment (Excluding TV and Movies), WINTR, Sasquatch Music Festival
While the Sasquatch Festival has long ranked as one of the world’s most famous outdoor music festivals, it lacked a digital presence to match. For this year’s festival, then, Sasquatch announced its headliners via a way-cool animated trailer, created a scheduling app, and upped its social media presence, adding features that allowed attendees to share their concert plans.
Find the complete list of 2012 OMMA Awards Finalists here.
Winners will be announced at the 2012 OMMA Awards reception in New York on October 1, 2012