Dodge Dart Sales Gain Strength

The Detroit Bureau, Friday, September 21, 2012 9:38 AM
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Chrysler Group’s Dodge Dart appears to be scoring some big points in one of the market’s most crowded segments. The maker’s new sedan has been growing at a rate of nearly 300% a month, according to company data. While that pace would be impossible to sustain long-term, Dodge Brand Director Richard Cox said the launch of the new Dart is right on schedule. “We sold 3,000 in August and we are doing well in September,” he said. “In addition, we’re getting great feedback on the car from dealers and from the media,” Cox said, dismissing reports the Dart has gotten off to a slow start.

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