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British Photo Mag Rakes In IPad Subscribers
- Press Gazette, Monday, September 24, 2012 2:23 PM
One year after launching on the iPad the British Journal of Photography has as many subscribers as it does in print. The print edition has a monthly sale of 8,000, of which 4,000 are subscribers. Now, one year on, an equivalent number of people have signed up for six-month or year-long subscriptions to the quarterly bespoke iPad edition – according to publisher Incisive Media. They say the app shell, which includes a certain amount of free content, has been downloaded nearly 200,000 times.
