News Brief

Obituary: David N. Martin, Founder of The Martin Agency

The founder of The Martin Agency, David N. Martin, passed away at his home in Richmond at the age of 82. David Martin founded Martin & Woltz with his partner, George Woltz, in July 1965. Ten years later, the name was changed to The Martin Agency. A famous early campaign -- ‘Virginia is for Lovers’ -- in 1969 put the shop on the ad map. "Virginia" became one of the nation’s longest running and best-known tourism slogans. Martin was a board member for the American Association of Advertising Agencies and Affiliated Advertising Agencies International. He was also a member of the World Business Council. He retired from The Martin Agency in 1989, and went on to found two other marketing firms in Richmond.

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