News Brief

MEC Taps LaVecchia As Digital Lead

Media agency MEC has named Gian LaVecchia as managing partner, digital lead. He reports to Jack Bamberger, president of digital for MEC North America. Prior to joining MEC, Gian served as EVP of digital media at Story Worldwide. Before that, LaVecchia was SVP/group media director for digital media at Publicis Modem.

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