Nissan Hits NYC Streets For ING Marathon
Throughout ING New York City Marathon week, Nissan will have a presence, promoting its Nissan Innovators, an interactive vehicle exhibition.
The program features an Innovation for Endurance trailer at the pre-event Expo and packet pick up on Nov. 1-3, at the Javits Center. Olympians and Nissan Innovators Kara Goucher and Ryan Hall will appear at the trailer, where they will interact with fans, sign autographs and pose for photos.
Nissan will also present the Nissan Path to the Park Tour throughout the week, featuring a 2013 Nissan Pathfinder making stops at various locations, including Times Square, Battery Park and the ING New York City Marathon finish line, from Oct. 27 to Nov. 3. At each tour stop Nissan will have free merchandise and a sweepstakes dangling the chance to win a new vehicle. "Nissan Innovators" Goucher and Hall will also appear at select tour stops.
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