Youth Media and Marketing Networks Hits One Million Subscribers
According to a company press release, many college newspapers boast more online readers than print ones. "During a time when Generation Y newspaper readership is supposedly on the decline, this marks a significant milestone in the digital media market," said YMMN chief executive officer and co-founder John Fees. "College Publisher's one millionth subscriber proves there is a strong and growing audience for online community-based news publications and clearly demonstrates to advertisers that college newspapers remain a vital part of any media plan seeking to reach the collegiate market."
Recent additions to the College Publisher network include USC's The Daily Trojan, the University of Cincinnati's The News Record and the University of Arkansas' The Arkansas Traveler.
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