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Who Buys Environmentally Safe Products?
by Nina Lentini, Friday, November 2, 2012 8:03 AM
Top 10 DMAs in which adults who say “I am willing to pay more for a product that is environmentally safe” reside:
- San
Francisco-Oakland-San Jose, CA
- Washington, DC (Hagerstown, MD)
- Detroit, MI
- New York, NY
- Philadelphia, PA
- Baltimore, MD
- Boston (Manchester), MA-NH
- Monterey-Salinas, CA
- Miami-Ft. Lauderdale, FL
- Sacramento-Stockton-Modesto, CA
Source: GfK MRI’s 2011 Market-by-Market Study