Native American Ad Firm Looks To Grow
Navajo Post , Thursday, November 1, 2012 8 AM
Marketing firm Global Diligence Technologies wants to expand access to Native American arts and crafts and change the way Native Americans are perceived by mainstream brands. “The main consumer knows nothing about the forgotten market, our company would like to bridge that gap, we want elite brands to be marketed to the native people” said Alexander Chambers, founder of the company. Conversely, “If a silversmith only sell his or her jewelry at a local flea market, we want to expand that market for them, we want them to sell at a larger scale to increase their sales.”
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