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Promotional Email in October Up 22% From Last Year, Breast Cancer Messaging down 33%
- BizReport, Friday, November 9, 2012 5:03 PM
New data from Responsys reveals that promotional emails during October 2012 were up 22% of October 2011. However the number of messages referencing Breast Cancer Awareness Month dropped 33%, which Responsys attributes to the political scandal earlier in the year.
