Vibrant Media Reinvents Halloween
What happened
to Halloween?! The effects of Hurricane Sandy caused major devastation, loss and inconvenience - not to mention the fact that we skipped my favorite holiday. But even I wasn't in the mood
to celebrate this year, Halloween just felt so trivial in comparison to what we had all collectively gone through in the wake of this disaster.
So what is a company to do when their annual Halloween Party bash was scheduled in the midst of all of this? Reschedule & Recreate, of course!
Held at Studio 450 in New York City, Vibrant Media morphed their Halloween party into a Hurricane Sandy benefit. Their party/fundraiser donated to the Team
Rubicon charity to help Hurricane Sandy Victims.
We'd never heard of Team Rubicon before, but learned a lot about them at the party. The non-government organization is made up of first responders, medical professionals and military veterans that deploy to global disaster zones in need of assistance. To date they've responded to disasters in Alabama, Haiti, Chile, Sudan, Pakistan and now to areas impacted by Hurricane Sandy! Learn more about the work they are doing here.
Now back to the party!
Surrounded by an amazing view of the city, attendees noshed on pizza, enjoyed a full open bar and listened to tunes by resident DJ Agencies were in the house and talked to me about Vibrant's offerings which include a mosaic ad. I've never seen unit before, but it sounds like it is hard to miss --- this ad can include video, images, tweets and other social content -- and understandably is quite large.
Everyone at the party was in great spirits, I think we all needed a drink after last month (or at least I did)! The folks from Vibrant were especially thrilled to be helping out such a worthy cause and surely those in need will be happy beneficiaries of their generosity.
PERSIA TATAR
Recent Just An Online Minute Articles
-
A Vulcan Salute For The Best Ad Campaigns May 14, 2:39 p.m.
Last Wednesday, during Creative Week, The One Club held its annual One Show honoring the best ...
-
A Little Rain Can't Keep Email Insiders Down May 3, 3:15 p.m.
AMELIA ISLAND, Fla. – Rapleaf’s Cecily Jaros wondered what she had missed at the Email Insider ...
-
You Don't Need to Search Far for Fun on Amelia Island May 1, 12:52 p.m.
On Sunday through this morning, search experts descended upon Amelia Island for MediaPost’s bi-annual Search Insider ...
-
500 Women Strong At Horizon Media April 26, 12:54 p.m.
On Tuesday, April 23, Horizon Media opened their doors and their amazing roof deck to 500 ...
-
Redefining The Meaning Of Housewarming With Yext March 8, 12:08 p.m.
On March 5 I headed over to Yext’s housewarming party to celebrate their new digs, located ...
-
An Evening with the Skinnygirl Feb. 7, 12:44 p.m.
On Tuesday, February 5th, Warner Bros. Brand Networks celebrated their fall line-up at Amy Sacco’s newly ...
-
'Check Out My Web Series!': NATPE In Miami Jan. 31, 12:18 p.m.
NATPE Miami: Content First Jan. 28 – 30 Fontainebleau Resort It’s the end of January -- ...
-
Agencies Tie One On At Creative Media Awards Jan. 24, 1:08 p.m.
Last Wednesday over 200 agency big thinkers, decked out in their dapper best, descended upon The ...
-
Vibrant Media Reinvents Halloween Nov. 19, 12:31 p.m.
What happened to Halloween?! The effects of Hurricane Sandy caused major devastation, loss and inconvenience - ...
-
In A Word, BuzzFeed Music Event Was So OMG (Okay, So It's An Acronym, Not A Word, But You Get My Drift) Oct. 26, 6 p.m.
The digital elite were out on the town Tuesday night to fête the launch of BuzzFeed’s ...
Be the first to comment on "Vibrant Media Reinvents Halloween"
Leave a Comment