News Brief

Mintel Hires Auto Analyst

Chicago-based market consultancy Mintel has hired a go-to guy for cars. Colin Bird is Mintel's new automotive analyst. He has been published or sourced on, the Los Angeles Times, the Chicago Tribune, USA Today, the Miami Herald, the Boston Globe,,, and, among many other major newspapers and automotive websites.
“I’ve had the good fortune to test drive many of the latest offerings from the major automakers (both on the road and on closed-circuit tracks), so my report analytics will have the added benefit of my hands-on experience,” he says.  
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