Net-A-Porter Will Launch Print Pub

E-commerce site Net-a-porter will be launching a "major" consumer print magazine,  according to remarks made "casually" by its CEO at a London conference, write Samantha Conti and Erik Maza. Though the pub is in very early stages according to "other sources," its debut would mean Net-a-porter "has ambitions to compete on a broader scale and take on the existing players in the fashion category, the first time it has publicly acknowledged moving in that direction." The company already has an online magazine and a small print one sent to a select number of customers and "corporate partners, like hotels."

Read the whole story at Women's Wear Daily »
Tags: magazines
Recommend (1) Print RSS