News Brief

Correction: TRUSTe Doesn't Use Device Fingerprinting

The story "Millennial Media Taps TRUSTe To Power Targeting Opt-Outs," that ran in Dec. 7 in Online Media Daily wrongly characterized TRUSTe's technology as "device fingerprinting." TRUSTe does not use device fingerprinting technology to recognize users who opt out of online behavioral targeting.

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