Email promo: Look at the Really Big Picture

by , Dec 10, 2012, 12:15 PM
  • Comment
  • Recommend
Subscribe to Show Daily

Tags

Grab some good movie ideas for email marketing.

Email Insider Summit is located just a stone's throw from Sundance Film Festival in Park City. And in that regard David Atlas, senior vp of marketing for StrongMail, suggests looking at the big picture.

Create movie-like trailers for your emails. Work up a preview of your emails to come. "It creates a sense of expectation and engagement," says Atlas.

 

Be the first to comment on "Email promo: Look at the Really Big Picture"

Leave a Comment

Sign in to leave a comment. Don't have an account? Join Now

Recent Show Daily Articles

» Show Daily Archives