NBCU Rejiggers Sales Staff
New NBCUniversal ad sales chief Linda Yaccarino has made some additional staff changes to those made some weeks ago.
Scott Schiller,
executive vice president of digital ad sales for NBCUniversal, will take on an expanded role, including overseeing digital ad sales for nbc.com, usa.com, bravotv.com, oxygen.com, syfy.com,
accesshollywood.com, E! Online, g4tv.com, stylenetwork.com as well as Fandango, Daily Candy, Television Without Pity and Comcast’s xfinity.com.
Previously, Schiller was
executive vice president of digital advertising sales for NBCUniversal entertainment & digital networks and integrated media.
Krishan Bhatia, executive vice president of
digital strategy and operations, will also gain more responsibilities -- overseeing ad sales strategy, operations and account management for the company’s digital platforms. He had been
executive vice president of digital strategy and operations for the entertainment and digital networks and integrated media of NBCUniversal.
Now Barry Fischer will become
executive vice president of sales analytics for NBCUniversal. He had been executive vice president of market strategy since January 2011.
Earl Marshall is now executive vice
president and CFO of ad sales. He had been senior vice president of sales solutions, overseeing NBCUniversal’s ad sales systems and operations. Former Turner Broadcasting executive Mike Mayer
has been appointed senior vice president of sales solutions.
John Shea, executive vice president and chief marketing officer of integrated media for NBCUniversal, will join the
advertising sales division to overseeing strategy and creative for cross-portfolio ad deals.
Schiller, Bhatia, Fischer, Marshall, and Mayer will report to Linda Yaccarino, president of
advertising sales, NBCUniversal. Shea will report to Yaccarino and Lauren Zalaznick, NBCUniversal’s Chairman, Entertainment & Digital Networks and Integrated Media.
Last month,
Yaccarino made senior executives changes to cable, news and digital areas. This follows her promotion to head up all TV and digital related advertising sales activity in September.
Recent MediaDailyNews Articles
-
Fox May Stream Super Bowl On Authenticated Basis June 19, 9:04 p.m.
The past two Super Bowls have been streamed free online, but Fox may offer a type ... -
Univision, 'Variety' Team For Original Content June 19, 5:43 p.m.
Reflecting the growing size and importance of the U.S. Hispanic market, TV broadcasters have been moving ... -
UK Ad Spend Forecast To Hit $20B June 19, 5:40 p.m.
The pace of ad spending in the UK is picking up. Measured media expenditures in the ... -
3 Innovation Lions Awarded, Barbarian Grabs Grand Prix June 19, 1:33 p.m.
The Barbarian Group has won the Lions Grand Prix Award for Innovation, a new award category ... -
Cable Upfront Begins, Final Take Projected At $9.8B June 19, 12:07 p.m.
Following most of the broadcast upfront deal-making, many cable networks have been inking and completing upfront ... -
Shazam Launches Service To Measure TV Campaigns June 19, 10:49 a.m.
On the heels of other social media apps looking to help out TV brand advertisers with ... -
GM Returns To Oscars, Drives 5-Year Deal June 19, 10:16 a.m.
General Motors and the Oscars telecast are back in business.The Detroit carmaker said Wednesday that it ... -
Cannes King: Omnicom Earns Most Medals, Media Agency Of Year June 19, 9:34 a.m.
Omnicom’s OMD Worldwide was the most medaled media network at the Cannes ad festival this year, ... -
Consumers Tag Costco, Movado As Most Promising Brands June 18, 6:09 p.m.
Costco, Cisco and Movado are the three most financially promising pure-play, publicly traded brands in the ... -
'Voice' Sings To Consistent Beat June 18, 5:57 p.m.
One of the biggest shows on broadcast television finished its spring edition pretty close to where ...
Be the first to comment on "NBCU Rejiggers Sales Staff"
Leave a Comment