New Yahoo Mail, Flickr Part Of Larger Mobile Push

Marketing Land, Wednesday, December 12, 2012 4:41 PM
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Several years ago, Yahoo was considered a global leader in mobile through its "Connected Life" initiative. More recently, the company has languished in mobile, as evidenced by the absence of an iPhone app for Yahoo Mail until just this week. The relaunch of Yahoo Mail, coupled with today's launch of a Flickr app, signals a renewed focus on mobile at Yahoo under the guidance of new CEO Marissa Mayer. 

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