Mobile To Take 15.5% Of Digital Ad Market In 2017

Berg Insight, Thursday, December 20, 2012 11:08 AM
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Berg Insight estimates that the global mobile marketing and advertising market will take 15.5% of the total digital ad market, accounting for €19.7 billion in 2017. The analyst firm said mobile advertising should account for 4.4% of the total global ad spend for all media. 

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