CNBC Orders Reality Shows For Prime Time
Financial cabler CNBC is turning to reality TV in prime time, reports The Hollywood Reporter, as the network announces the order for two new reality shows. It picked up two more unscripted
shows: "Family Business Project" and "The Big Fix." They join "Treasure Detectives" and "The Car Chasers," which debut March 5 at 9 and 10 p.m., respectively. CNBC targets high-income professionals
who tune in for market news during the day; at night, it's reaching out to more female viewers.