Conde Nast To Sell Ads For Delta Air LInes

Conde Nast will partner with Delta Air Lines to sell ad space on the airline's website, airport kiosks and boarding passes -- the first time the publisher of glossy mags will sell ad space that's not its own, writes Nat Ives. The deal is part of Conde Nast's move to diversify by providing marketing services to outside firms.

Read the whole story at Advertising Age »
Tags: magazines
Recommend (4) Print RSS
All content published by MediaPost is determined by our editors 100% in the interest of our readers ... independent of advertising, sponsorships or other considerations.