News Brief

Marketing Zen To Handle Haggar's Social Media AOR

Haggar Clothing Co. selected The Marketing Zen Group, a Dallas-based firm, to lead the social media initiatives for its Haggar and LK Life Khaki men's brands. "At Haggar Clothing Co, we have a long and positive relationship with our customer and are looking forward to leveraging social media to engage with them further," said Rich Honiball, SVP of Marketing, Licensing & E-Commerce. The Marketing Zen Group will provide social media engagement, social media strategy, online community management and digital content development cross-platform.

Recommend (4) Print RSS
All content published by MediaPost is determined by our editors 100% in the interest of our readers ... independent of advertising, sponsorships or other considerations.