Digitaria has hired Robyn Freye as vice president of marketing. Previously, she was Pereira & O’Dell’s director of business development. In her new post, Ms. Freye will be
responsible for overhauling Digitaria’s marketing communications content and presentation, specifically targeting Fortune 100 and 500 clients. She is the latest high-profile talent to join
Digitaria, a JWT Company. The firm recently hired Mike Vaccaro from Huge as chief client officer.