Conde Nast Unveils New Ad Product
Adweek, Wednesday, March 6, 2013 4:46 PM
Conde Nast launches Condé Nast Catalyst: Audience by Design, "an attempt to match the company's audiences with brand advertisers to reach consumer types like high-spending moms and highly social singles who aren’t expressly targeted by Condé Nast’s 27 sites," writes Lucia Moses. The company will also let advertisers "target users of non-Condé sites found through Google Ad Exchange."
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