Live at SXSW: The Grumpy Cat
A few days ago, after MediaPost’s OMMA
Mobile and Social events at SXSWi, I rode up the elevator at the AT&T Conference Center with a woman holding a cat.
The male accompanying her told me that it was not just any cat but it was THE Grumpy Cat. I had to admit, the cat did not look all that happy, though I had just surmised because it had to stay in a hotel overnight.
I never gave this another thought until on the way to the convention center for SXSW this morning we came across a huge line, stretching around a city block.
Thinking this might be a sponsored breakfast line, we asked one of the people in line what it was for and were told it was the line to see the Grumpy Cat, which would arriving in about an hour. The person also offered her best grumpy expession (see photo).
Many will have waited three hours to see the cat and have their picture taken for a few (without being allowed to touch the cat, we were told), making their best grumpy face compared to the cat’s grumpy face.
It’s all part of the SXSW happenings.
Recent Show Daily Articles
-
Looking for more offline data for marketers -- in a online world May 23, 5:18 p.m.
A future big data grab for marketers -- and data companies -- is in collecting ...
-
Don't Believe The KPI Hype! May 23, 4:12 p.m.
Beware of baloney KPIs -- and Facebook “likes” in particular! So stressed experts on an afternoon ...
-
Evidon: W3C's Effort To Forge Do-Not-Track Agreement Has 'Already Failed' May 23, 3:11 p.m.
The Internet standards group World Wide Web Consortium has been trying for two years to figure ...
-
How McCormick Spiced Up Web Presence May 23, 2:35 p.m.
If you’re not aware, flavor company McCormick relaunched its Web site earlier this year. Trying to ...
-
Experian Takes Universal View Of Data May 23, 12:21 p.m.
Marcus Tewksbury, Global Vice President of Product Strategy, Experian Marketing Services, said the split between offline ...
-
Properly Valuing Data May 23, 12:02 p.m.
How do you come up with the right campaign metric for measuring success? "Does it impact ...
-
Lack Of Data About Data Drives Opportunity May 23, 12:02 p.m.
Richard Frankel, president, Rocket Fuel, argues there won’t be a standard for evaluating the value of ...
-
The Year Of Big Data? More Like The Decade Of Big Data May 23, 11:49 a.m.
Speaking at OMMA DDM in New York this afternoon, John Simpson, managing director, Blue State Digital, ...
-
HarperCollins' Boyle On Boiling Your Data May 23, 10:54 a.m.
Echoing the positions of other experts at OMMA DDB on Thursday, David Boyle, SVP of Consumer ...
-
That's Funny, David Boyle Doesn't Look Blueish May 23, 10:44 a.m.
David Boyle, the consumer insights guru at HarperCollins Publishers describes himself as a “data geek” and ...
Be the first to comment on "Live at SXSW: The Grumpy Cat"
Leave a Comment