Guy Hanson To Lead IAB Email Council in UK

Recent Email Marketing Daily Articles

• Email Is Still the Most Effective Marketing Tactic: Listrak  May 24, 2:25 p.m.
  Email is the most effective marketing tactic, according to 55% of the marketing professionals who were ...
• Tumblr Creative Director, Employee No. 5, Shares Email That Got Him His Job  May 24, 2:08 p.m.
  Yahoo bought Tumblr for $1 billion this week. The company has come a long way in ...
• New Twitter Ads Will Tap Email Addresses Associated with Purchases  May 24, 2:01 p.m.
  Twitter is working on a new kind of media to sell to advertisers called "custom audiences," ...
• Half Price Books Uses Facebook to Generate Email List & Drive In-Store Sales  May 24, 1:53 p.m.
  Bookseller Half Price Books used an integrated digital marketing campaign on Facebook and email to generate ...
• NY Cop Allegedly Buys Email Hacking Services to Spy on Ex-Girlfriend  May 23, 3:59 p.m.
  A police officer in the Bronx is accused of paying $4,050 to an email-hacking service in ...
• Email Tax Scams in Australia Tripled in Q1 2013  May 23, 1:26 p.m.
  The Australian Taxation Office has already received 11,000 reports of scam emails related to taxes in ...
• Nigerian Prince Spam Scams Were Around Before Email  May 23, 10:09 a.m.
  Have you ever wondered how long Nigerian princes have been asking for bank account numbers? It's ...
• Welcome Emails Average 50% Open Rate: MarketingSherpa  May 23, 10:01 a.m.
  Transactional emails have an average open rate of around 50%, according to metrics from MarketingSherpa. In ...
• Mailbox Launches iPad App  May 23, 9:55 a.m.
  Two months after being acquired by Dropbox, Mailbox is releasing its iPad app. The company has ...
• ExactTarget is Expanding its Office in Atlanta  May 22, 2:22 p.m.
  ExactTarget has plans to expand its office in Atlanta and will invest $1.25 million in its ...