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Ad-Defrauder Taking Industry For $6M A Month

  • ZD Net, Wednesday, March 20, 2013 1:17 PM

Researchers have identified a single botnet -- or a collection of Web-connected programs working in tandem with other like programs -- that is defrauding online advertisers of up to $6 million a month by aping common visitor traits, like clicking or rolling a mouse over display ads. “Fraud analytics firm Spider.io has dubbed the ad-fraud botnet Chameleon, which it says is the first botnet to hit online display advertising rather than text-based advertising,” ZDNet reports.
 

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