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Panero: XM Inks $650M MLB Deal, Counters Sirius' Stern Move

XM Satellite Radio Holdings announced an 11-year, $650 million deal with Major League Baseball. With this move, XM picks up the gauntlet tossed down by Sirius Satellite Radio on Oct. 6. That's when Sirius announced a five-year, $500 million deal with blue-talking shock jock Howard Stern, who'll vamoose from his current digs at Viacom's Infinity Broadcasting.

Read the whole story at Forbes, October 20, 2004 »

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