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Thinkbox CEO: Digital Shift In TV Is Lucrative

  • The Drum, Wednesday, April 17, 2013 2:30 PM

The viewing public's embracement of multiple digital platforms is making TV more interactive and more profitable, according to Tess Alps. She once said that she wanted to "end the destructive and utterly false TV-versus-internet paradigm that seems to have taken root in some journalists' brains", and speaking at a recent Empty13 event, she reinforced that view, saying online TV had actually boosted income for the industry and that it was staying relevant to consumers.

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