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Education & Healthcare Companies See Highest Click Through Rates in Emails

Education and healthcare companies garner the highest click-through rates on their email marketing campaigns on average, according to Silverpop's latest report. The report showed that the education sector gets the highest average click through at 5.8 percent and that healthcare companies average 4.2 percent click through rates. Computer and telecom companies, on the other hand, have the lowest click through rates with an average rate of 1.5 percent. 

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