Around the Net
Microsoft Uses New Xbox One to Build Email List
- VentureBeat, Wednesday, May 22, 2013 2 PM
To promote its new Xbox One gaming console, Microsoft ran an email marketing offer today. Customers who signed-up for a preorder email notification on the Xbox One, would get a $10 Microsoft Store credit. The coupon giveaway is over now since too many people tried to abuse the the offer by implementing scrips, but Microsoft is still using the launch to collect email addresses.
