Around the Net
Twitter Streams Network Fare With "Amplify"
- Tech Crunch, Thursday, May 23, 2013 12:20 PM
Twitter on Thursday unveiled a new way for TV networks to broadcast real-time video on the popular platform. Twitter Amplify, so-called, represents the company’s “latest push in its bid
to cozy up to Madison Avenue and the world of big-budget advertising, by tapping more into the kind of mainstream mediums where advertisers like to spend their money,” TechCrunch writes. Launch
partners include BBC America, FOX, Fuse and The Weather Channel.
