Around the Net
60% of Small Business Are Always Trying to Grow Their Email Lists
- PYMNTS.com, Tuesday, May 28, 2013 10:40 AM
Almost 60 percent of small businesses are trying to grow their email lists "at all times," according to a new report from Constant Contact, which surveryed more than 700 small businesses and nonprofits. Why are they growing their lists, asked the email services provider for the study. Forty-four percent said that repeat business was the primary reason, while 39 percent said customer relationship building was their main incentive and 12 percent said that engaging customers for referrals was the main reason for list building.
