Toyota Shows Off SpongeBob Van

Detroit Bureau, Tuesday, July 16, 2013 9 AM
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Toyota has revealed a “secret collection of secrets,” with SpongeBob Squarepants as a theme. The maker’s special, one-of-a-kind SpongeBob 2014 Toyota Highlander made its debut during Nickelodeon’s SpongeBob Day at the Padres vs. Giants baseball game in San Diego over the weekend. The cross-promotion venture has a website,, online games, a behind-the-scenes video showing the making of the SpongeBob Highlander, and a sweepstakes offering someone a chance to win the vehicle.

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