AcuityAds today announced that the company's platform is expected to account for one-third of all Canadian real-time bidding (RTB) online advertising spend in 2013.
"Our goal is to continuously automate the process of buying and selling online advertising globally," stated AcuityAds' CEO Tal Hayek. "Owning such a big piece of the Canadian RTB pie moves us closer towards our goal and helps us create a truly ‘one-screen’ universe through our platform."