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Microsoft's Outlook.com Update Could Affect Email Marketing Messages

Email marketers with Hotmail and Outlook.com subscribers on their list, listen up. Microsoft has reorganized the way it is delivering email to these email addresses and many email messages are ending up in the spam folder. The new system is delivering Microsoft Outlook owns 17% of the email market, so marketers that would like to reach these subscribers should consider getting on Microsoft's whitelist.

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