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Vidyard & ExactTarget Partnership to Make it Easier to Add Video to Email

Video marketing platform Vidyard has teamed up with ExactTarget to help make video in email easier to use. Vidyard built an app for ExactTarget, which allows ET clients to embed visual links to video content within their email messages. The tool has reporting features that tell marketers who viewed the videos, and how long they watched. 

Read the whole story at IT Business »

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