Around the Net
Adap.tv's Low CPM Takes the Rosy Hue Off AOL's comScore Triumph
- Investor Place, Tuesday, October 22, 2013 2:27 PM
According to recent data from ComScore, AOL sites served the most video ads in September with 3.7 billion, surpassing Google, and the extra bump came from AOL's recent acquisition of Adap.tv But many of the ad sold on AOL's Adap.tv fetch rock-bottom prices, according to SQAD.
